You’ve got a smart network eager to promote your business. You’re ready to take the next step in your content marketing. Give your staff, members, and volunteers the tools they need to sustain your communications objectives.
My background is in education. I started my professional life as a public school teacher, and I enjoy training professionals to do what I do— from writing press releases to managing web content.
Setting and Meeting Your Goals
I can help your staff understand the process of content marketing, with an orientation to
- message development,
- content distribution, and
- results tracking.
Time and Resource Management
As we develop content, I offer clients tips for how to keep staff (or volunteers) in the loop, and how to stay on budget.
It’s important for some members of your organization to be familiar with the digital platforms your group uses to distribute content. I offer hands-on tutorials on WordPress CMS and email marketing apps.
You and your staff can take control of your exposure in print and broadcast news media. And, see a great return on your investment with confident press and media engagement.
My press engagement training includes promotion planning with an emphasis on production time-line and content distribution. I provide reusable templates and resource materials.
Sign up for a press engagement workshop.